Monthly Archives: March 2016

Marketing Database Secrets on a Budget to Outsmart Top B2B Companies

Posted on March 1, 2016 by Mark Gottlieb

Executives at companies often wonder why does it cost so much to rent or purchase data of targeted B2B lists?  It isn’t uncommon to be charged a $300/M base charge alone for 1X use of a targeted B2B email list … Continue reading →

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How good is your competitive intelligence?

Posted on March 1, 2016 by Mark Gottlieb

I know of a lot of companies that often price their products or services without truly researching what the market will bear.  The customer is king but you as a merchant don’t deserve the crown if you leave money on … Continue reading →

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How I generated $700K profit on an email campaign

Posted on March 1, 2016 by Mark Gottlieb

I will never forget the time when I was planning an email marketing campaign during weak economic times.  I needed to get the ok from the owner of my employer at the time to fork over $100K so I could … Continue reading →

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